NEW! Unraveling the Realities of Commercial Facility Design

■Course Content■

【１】What is Commerce？ Architecture and Consumption

Commerce is "the point of contact between producers and consumers through the buying and selling of goods," and has shifted from the post-war consumption of goods to the consumption of experiences. The role of modern commercial spaces now functions as a venue for information, experiences, and brand awareness. How are designers responding to these changes?

【２】Commercial Facility Design: Process and Logic

The first step in commercial design begins with analyzing the site conditions, trade area, and competitors. Understanding their importance and connecting them to the overall design process leads to designs that enhance the value of the facility. Let's learn the reasoning and logical foundations of design by grasping these elements.

【３】Sellable Spaces: Strategic Design

What is the difference between commercial facilities that attract crowds and those that don't? Let's organize the elements that create a "sellable space," such as sales floor efficiency, traffic flow, and connection design, consider innovative approaches to expanding sales areas, and understand the interplay between design and business strategy.

【４】ABC Construction: On-site Management

When it comes to commercial facilities, the question of "who does what and to what extent" can be complex. This includes the division of responsibilities for design, costs, and construction, as well as work demarcations for common areas, store interiors, and equipment boundaries, among others. We will learn to understand the division of roles between client, designer, and contractor, and acquire the practical knowledge needed for on-site coordination and management.

【５】Who Fits Commercial Design?

We'll explore the skills and aptitudes required for commercial facility construction, as well as the attitudes and strengths needed for commercial design, using actual projects as examples. A key phrase is "designers who can adapt to change." Let's aim to become designers who not only "build" but also "support".

Main Course

English Course

Architectural Knowledge Development Programme